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Mercantile Blog

Industry insights, style advice and more.

  • American Vintage

    October 31 2017 – Mercantile London

    American Vintage

    This winter, American Vintage sets the scene in a wild landscape. Focusing on a retro look, coats are long, thick and oversized, fully enveloping the silhouette. Knits layer together to wrap the body in a second skin and accessories are supersized. Colour pops appears in shades of earth, and acid yellow which are then grounded with indigo and anthracite.  ...

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  • Winter ready

    October 20 2017 – Mercantile London

    Winter ready

      It's never to early to get winter ready with our edit of those pieces guaranteed to keep the cold chill out and that cosy glow in.   Samsoe & Samsoe Nor High Risk Red Hat Deus Ex Machina Arizona Check Scarf Hudson Carter Black Boots Anecdote Anke Sage Scarf Samsoe & Samsoe The Desert Sun Beanie Howlin' Rein Ne...

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  • Runway to real life

    October 17 2017 – Mercantile London

    Runway to real life

    The Autumn Winter 17 collection from Samsoe Samsoe makes everyday dressing simple with their signature collection of elevated basics. Animal print devore' appears in yellow and combines with a classic leather biker, knits are showcased in a boucle lambs wool check and shimmering lurex takes day into night with sports inspired details.      

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  • Raise your well-being game.

    October 07 2017 – Mercantile London

    Raise your well-being game.

      The award winning apothecary collection Abahna was founded in 2005 by Claire and Ed Croft who took inspiration from the exotic bathing ceremonies and spas of India and the Far East. Priding themselves on product formulations and design aesthetics they carefully choose English suppliers who can meet their high standards. Abahna is dedicated to a philosophy of nature, which...

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  • New brand alert - Howlin'

    October 03 2017 – Mercantile London

    New brand alert - Howlin'

    New to The Mercantile, Antwerp based knitwear brand Howlin’ has been producing quality knitwear in Scotland since 2009. The two brothers are part of a four strong design team and have come from a family knitwear dynasty that produced traditional knits including cable and Fair Isle in Scotland.   The approach to manufacturing remains staunchly traditional but Howlin' offers “more...

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  • Your cold weather saviour

    September 29 2017 – Debra McCann

    Your cold weather saviour

    Introducing the Thermal collection from Danish raincoat brand Rains, these new unisex shapes are made from the brands same trademark lightweight, water-resistant, windproof and breathable fabric but are now also insulated with an innovative, thin polypropylene fiber which has a high level of insulation, up to -15 degree. If you love the look and waterproof ability of your Rains jacket, but...

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  • Street style's favourite jacket

    September 27 2017 – Mercantile London

    Street style's favourite jacket

    Country style dominated on the Autumn Winter 17 catwalks with plaid, heritage tweed and cable knit cardigans appearing in numerous designers collections. So it's no surprise the street style blogs were saturated with one of the key pieces of the season, the heritage checked blazer.   The key to making it work is the silhouette, so go for an eighties...

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  • Mood of the season -  Gender Neutral

    September 22 2017 – Mercantile London

    Mood of the season - Gender Neutral

    "Androgyny - the combination of masculine and feminine characteristics".   This season sees British brand Native Youth introduce gender neutral pieces into their A/W collection. Key pieces include the Apex Parka, an oversized olive coloured parka coat and the Altair puffer jacket with a long line fit and padded to keep you warm. Offering something for the transitional months, the raw...

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  • The niche perfume to know.

    September 19 2017 – Mercantile London

    The niche perfume to know.

    Born in Västerås Sweden, Maya Njie (pronounced 'Maia En-jai') moved to London in her late teens. Her background lies in surface design and photography, which she studied at the University of the Arts London. To further communicate her work, she began experimenting with the sense of smell as an added medium.     Inspired by an old family photo album...

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  • Mood of the season - Osaka Tigers

    September 12 2017 – Mercantile London

    Mood of the season - Osaka Tigers

    Just Female AW 2017 collection. Oskara Tigers. "Patent leather, bulky knits, electric colours and sleeved statements. Inspired by the Japanese city Oskara, where youthful, energizing vibes run through the streets. Oskara Tigers is a story about the geometric buildings, the distinct colours and the girls strolling through the street". This season the Just Female collection is set in Oskara, Japan....

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